Mark MacLeod from Real Ventures writes about the pitfalls of going the White Labeling route for startups. Unless you are bootstrapped with no immediate plan to sell your business then beware.
Tips for presentations from your iPad from the Globe and Mail.
Wired expands on its coverage of A/B testing by going back to early work at Google, using A/B testing in political campaigns, profiling more consumer friendly products from Optimizely, and talking about false minima and the danger of only looking at incremental optimizations. There is also an amusing anecdote where Obama surprises Googlers with his knowledge of the bubble sort.
Ryan Holmes has a commentary post on Fortune Magazine talking about the Yammer acquisition by Microsoft, highlighting how workers are fed up with clunky and dated enterprise software and are clamouring for mobile solutions on their favourite devices.
Fred Wilson opines on the growth of mobile and what it might mean to more desktop web-entrenched products.
Getting press is critically important to getting traction for your product. Here is a list of tech reporters who can make a huge difference to the success of your product, especially if you are competing against a number of similar products launching around the same time. via – Business Insider